Shining the spotlight on hidden homelessness

Homelessness isn't always visible – but In October 2026 we put our 'You passed me' campaign where everyone could see it. Around 12,000 people pass Piccadilly Lights every hour. For one night in our 40th anniversary month, we asked them to stop and look again.

Our film shone a light on the homelessness that too often goes unnoticed – children living in temporary accommodation, young people sofa surfing and those leaving care without a secure place to call home.

You passed me launches at Piccadilly Lights

Homelessness isn't just rough sleeping. And having a roof over your head doesn't always mean having a home.

For 40 years, the Cardinal Hume Centre has supported young people, children and families experiencing homelessness and poverty in Westminster.

We know how important it is not only to help people facing homelessness today, but to work to prevent it in the future.

Today, you may already have passed someone experiencing homelessness without realising it. If you’re in Westminster, perhaps you passed one of the almost 4,000 children in the borough who put on their school uniform this morning in the temporary accommodation they currently call home.

At the bus stop, perhaps you passed a young person checking their phone for a message from a friend to say they could stay on their sofa tonight, because relationships at home have broken down.

Perhaps you picked up a coffee this morning and as you left you passed a young person in the corner who has recently left foster care and moved into a hostel because they have no stable home to go to.

Forty years ago, our founders went out to the bed and breakfasts where families experiencing homelessness were living temporarily. They invited them into the Centre to wash their clothes, cook meals and give their children a safe place to play. They set up supported accommodation, giving young people who were running out of options a home and a helping hand to rebuild their lives.

Four decades later, homelessness is still too often understood as rough sleeping.

Last year, we supported 1516 people, including 934 families and 356 young people under 25 – many of whom had a roof over their heads.

Temporary accommodation, sofa surfing or a hostel is not the same as having a secure home. That’s why, 40 years on, our ‘You passed me’ campaign is asking Londoners to look again.

You can’t always see homelessness.

Find out more about what homelessness can look like for the young people, children and families we support in Westminster.

The 10-minute slot on Piccadilly Lights was gifted to us by our corporate partner, Landsec. The film was made by filmmaker Jamie Noel on a pro bono basis, and the actors gave their time for free. Thank you to all involved.